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ai search tanked our traffic by 60% +. but our leads went up anyway. here’s why...

AI Search Tanked Our Traffic By 60% +. But Our Leads Went Up Anyway. Here’s Why...

Our web traffic fell by over 60%, and our leads went up anyway. That's not a cute hook. It's what happened to Orange Marketing's own numbers, and our founder and CEO, Rebecca Gonzalez, posted an unedited chart on LinkedIn about this earlier this...

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HubSpot Updates - Monday Recap - July 27, 2026

HubSpot Updates - Monday Recap - July 27, 2026

This week's HubSpot updates focus on helping teams automate more, build faster, and work more efficiently inside the CRM. From ready-made workflow...

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The B2B Email Mistake We Keep Getting Called In to Fix (Q&A)

The B2B Email Mistake We Keep Getting Called In to Fix (Q&A)

Earlier this week, a company called us after migrating tens of thousands of contacts from MailChimp to HubSpot back in December. The week after the...

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HubSpot Updates - Monday Recap - July 20, 2026

HubSpot Updates - Monday Recap - July 20, 2026

This week's HubSpot updates are all about helping teams work smarter with AI, better data, and more streamlined workflows. Whether you're creating...

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is your website being held hostage_3 tips

Is Your Website Being Held Hostage? 3 Questions to Ask Right Now.

When our CEO Rebecca Gonzalez posted about websites being held hostage on LinkedIn, she expected some nods of recognition. What she got was an...

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HubSpot Updates - Monday Recap - July 13, 2026

HubSpot Updates - Monday Recap - July 13, 2026

It’s a quieter week for HubSpot updates, but there’s one release that’s generating plenty of buzz. As AI continues to reshape how buyers discover...

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[LIVE SESSION JULY 30] Earn the Answer: PR + AEO Tactics That Get You Found in AI Search

[LIVE SESSION JULY 30] PR + AEO Tactics That Get You Found in AI Search

[LIVE SESSION JULY 30th YOU DO NOT WANT TO MISS]Somewhere right now, a buyer is asking AI to name the best company in your category. No form gets...

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HubSpot Updates - Monday Recap - July 6, 2026

HubSpot Updates - Monday Recap - July 6, 2026

We hope you had a great Fourth of July weekend! As we ease back into the week, HubSpot has a couple of updates worth checking out, both aimed at...

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HubSpot AEO Findings: Why B2B Marketers Need to Rethink Search Visibility

HubSpot AEO Findings: Why B2B Marketers Need to Rethink Search Visibility

AI search is one of the key places buyers now go to research problems and compare vendors, a point Aja Frost, Credit to Aja Frost Sr. Director of...

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HubSpot Updates - Monday Recap - June 29, 2026

HubSpot Updates - Monday Recap - June 29, 2026

As June comes to a close, HubSpot is continuing to make its AI-powered tools more accessible while refining the everyday user experience. This week's...

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