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B2B Marketing

Are Your Campaigns Doomed to Spam Folders? New Guide!

Are Your Email Campaigns Doomed to Spam Folders? New Guide!

Email marketing isn’t just about hitting send—it’s about making sure your message actually lands where it matters: the inbox. But that’s easier said...

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Turning B2B Paid Media into a Lead-Generating Powerhouse

⚡Turning B2B Paid Media into a Lead-Generating Powerhouse ⚡

Paid media can feel like throwing money into a black hole of clicks, impressions, and... crickets. But it doesn’t have to be that way. Orange...

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Cold Email Roulette: Are You Gambling with Your Marketing Dollars

Cold Email Roulette: Are You Gambling with Your Marketing Dollars?

If you’re in marketing, you’ve wrestled with cold email outreach at some point. Our CEO recently posted about cold email on LinkedIn and grabbed...

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Step-by-Step: Merging or Rebranding LinkedIn Showcase or Company Pages

Step-by-Step: Merging and Rebranding LinkedIn Showcase or Company Pages

metimes you need to rebrand. Sometimes you need to merge your LinkedIn presence. Whether it’s rebranding to reflect your evolving company identity or...

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Why B2B Marketers Should Use Custom Campaign Tagging for HubSpot List Imports

Why B2B Marketers Should Use Custom Campaign Tagging for HubSpot List Imports

As a B2B marketer, you're probably juggling multiple campaigns, list uploads, partner marketing efforts, and events—all while trying to prove the ROI...

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Orange Marketing 2024 Wrapped

🔥 Orange Marketing 2024 Wrapped: Our Top Content

As we close out another successful year at Orange Marketing, we’re taking a moment to look back at the resources that resonated most with our...

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hubspot breeze data enrichment tools instruction

Breeze Data Enrichment: Is It Worth Your Investment?

If you're anything like us, you always look for tools to add more oomph to your data game. Recently, we got our hands on the HubSpot Breeze Data...

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Why B2B Companies Should Put Pricing on Their Website

Why B2B Companies Should Put Pricing on Their Websites

Let’s cut to the chase: B2B buyers are savvy, resourceful, and allergic to ambiguity. They expect transparency when evaluating vendors, and in the...

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Recording: Inside the magic of hubSpot's Breeze AI

Get the Recording: Inside the Magic of HubSpot's Breeze AI

On Thursday, November 21st, Orange Marketing hosted a live 30-minute session showcasing HubSpot’s new Breeze Content Agent, an AI-powered tool...

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The B2B Professional's Guide to Winning on LinkedIn

Many professionals consider LinkedIn useful only when looking for a job or hiring new team members. But successful B2B leaders know better—they...

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