Skip to the main content.

A Slice of Orange

Everything marketing and sales for SaaS tech companies.

Get our newsletter!

B2B Marketing (2)

Six Things We Learned at #Inbound2023 - Lightning Round

3 min read

⚡Six Things We Learned at #INBOUND2023 Lightning Round

One reason we have gone to every single HubSpot INBOUND since we began Orange Marketing way back in 2018, is that INBOUND is an efficient way to pick...

Read More
#INBOUND2023 - 4 Top Product Announcements

5 min read

#INBOUND2023 - Top Four Product Announcements

Hey there, rockstars of the HubSpot tech world! Rebecca and I have represented the Orange Marketing team in Boston at #INBOUND23. As promised, here’s...

Read More
🎤 WIIFM WEBINAR: Unveiling  HubSpot's INBOUND 2023 Software Updates and Announcements

1 min read

🎤 WIIFM Webinar Unveiling HubSpot's #INBOUND2023 Software Updates and Announcements

Thinking about HubSpot's unveiled updates at #INBOUND2023 conference last week (Sep. 5-8) and what they mean to your B2B SaaS company? We got you!...

Read More
Google Analytics 4 Interface Frustrates Marketers: Exploring The Cons and Alternatives

2 min read

📊 Google Analytics 4 Frustrates Marketers: Exploring Cons and Alternatives

Since its launch, Google Analytics 4 (GA4) has won few fans. Although Google gave everyone over a year to transition from the outgoing Universal...

Read More
Amberdata And Isos Technology, OM Clients, Take Bronze Stevie International Business Awards

4 min read

Amberdata and Isos Technology, OM Clients, Take Bronze Stevie International Business Awards

We are thrilled to congratulate our clients, Amberata and Isos Technology, who received Bronze-level award recognition in the Stevie® 2023...

Read More
Should Your B2B Use Meta Threads?

3 min read

Should Your B2B Use Meta Threads?

If you’ve been scrolling through Instagram or Twitter this past month or so, you may have heard about Meta’s new app, Threads. At first glance,...

Read More
Small Businesses, Big Dreams: How HubSpot Can Help You Grow

2 min read

Small Business, Big Dreams: How HubSpot Helps You Grow 🚀

Small businesses and startups encounter many obstacles in achieving growth. From overseeing customer relationships and nailing effective marketing...

Read More
6 Tips To Source Niche Writers For Powerful Content

4 min read

🦄Where The Unicorns At? 11 Tips To Source Niche Writers For Powerful Content

In addition to social media, video, podcasts, and webinars, for several reasons, in B2B SaaS, we still recommend written content on website pages,...

Read More
Amplifying B2B Marketing With Influencer Collaboration, Content Curation, and Repurposing Content

3 min read

Amplifying B2B Marketing With Influencer Collaboration, Content Curation, and Repurposed Content

Creating content is a constant battle, especially for smaller B2B companies with few resources. How do you develop and maximize your marketing...

Read More
Don't Ignore Press Releases in Your B2B Marketing Strategy

4 min read

Don't Ignore Press Releases in Your B2B Marketing Strategy

Press releases present a valuable opportunity for businesses of all sizes, including small companies, to generate buzz about their firm. Yet...

Read More