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Monica Caraway

Monica's background in promoting corporate and government clients began with Media Monitors Australia where she assisted public relations departments in targeting and monitoring press and broadcast news. She has focused her career in content generation across multiple industries, with a strong background in designing publicity campaigns for conferences, I.T. tours, crowdfunding campaigns, and book launches.

Guru 2024 Recap: Why Jay Schwedelson’s Email Conference Is Totally Tubular

Guru 2024 Recap: Why Jay Schwedelson’s Email Conference Is Like, Totally Tubular

Grab your leg warmers, dust off that Walkman, and get ready to jump into the email marketing DeLorean! Jay Schwedelson's online Guru Conference 2024 went full-throttle '80s this year, bringing the era of big hair, neon, and synthesizers right to our...

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Marcus Sheridan's IMPACT 2024: Breaking Rules & Making Waves in Marketing

Marcus Sheridan's IMPACT 2024: Breaking Rules & Making Waves in Marketing

If you missed Marcus Sheridan’s IMPACT 2024 conference, don’t worry—I’m here to fill you in on the juiciest takeaways after attending the event in...

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Get Your Hands on More B2B Customer Reviews, Testimonials, and Case Studies

Get Your Hands on More B2B Customer Reviews, Testimonials, and Case Studies

Over 90% of B2B buyers read customer reviews before making significant purchases(1), with most software buyers reading up to 10 reviews before...

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CTAs and Pop-ups

5 Things to Know About HubSpot’s CTA and Pop-Up Shenanigans

So, you’re a savvy B2B marketer who’s been riding the HubSpot wave, popping CTAs and sliding in pop-ups like a digital ninja. But just when you...

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Scaling Smart: How HubSpot Service Beats Zendesk for B2Bs

Choosing the right customer service and CRM platform can be the catalyst for explosive growth or the anchor that drags your B2B down. In a...

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Using HubSpot Service Hub  For Data-Driven Customer Support

Using HubSpot Service Hub For Data-Driven Customer Support

Customer support is no longer just about solving problems—it's a strategic function that drives revenue and fosters customer loyalty and referrals....

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B2B Marketing Checklists For Campaigns, Case Studies, And Blog Posts

B2B Marketing Checklists For Campaigns, Case Studies, And Blog Posts

Crafting a successful marketing strategy involves juggling countless details, from creating compelling messages to optimizing content for search...

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7 B2B Tips You Need When Ditching Mailchimp

7 B2B Tips You Need When Ditching Mailchimp

Transitioning from Mailchimp to another email marketing platform can seem daunting, but with a well-planned approach, you can ensure a smooth...

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A Strategic Approach to B2B SEO With t3 Custom

A Strategic Approach to B2B SEO With T3 Custom

With all the talk about how artificial intelligence is reshaping content strategies, showcasing an example of how classic strategic content is still...

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New AI-powered Customer Service Tools For B2Bs From HubSpot

New AI-powered Customer Service Tools For B2Bs From HubSpot

B2B companies face growing pressure to provide exceptional customer support, especially as customers increasingly expect 24/7 access to the Help...

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