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Everything marketing and sales for SaaS tech companies.

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HubSpot

3 min read

Take the Stress out of Social Media with HubSpot

As the CEO of a SaaS startup, life can feel like it’s going 1000 mph at all times. On top of everything, ensuring you're getting your company name out there and building your brand can be overwhelming. Even if you already have a marketing team (or...

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4 min read

🖼️ Size Matters: 3 Ways To Optimize Images For Better Content Marketing

What is the right size for an image on a website, a blog post, in email or on social media? And how should images be optimized? Our team begged for this post!

Images are critical in capturing the readers’ attention and play an essential role in all...

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2 min read

🚀 Orange Marketing's Best Performing Email of All Time

🤓 Geek Alert This blog post is for marketers who get into the nuts and bolts of email in an almost FRIGHTENING 👾 way.  

Orange Marketing sent its best-performing B2B email newsletter last week. This email newsletter achieved an astounding (for us) open...

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7 min read

🙄 Snarketing Alert: Stupid Automated Sales Emails

If you have a job in any tech company, you get dozens of stupid automated sales emails every day. Tools like HubSpot, Outreach.io and Reply.io have enabled automated mass email by sales reps using their Gmail and Outlook accounts combined with...

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3 min read

5 Third Party HubSpot Integration App Categories That Can Help You Break Through the Clutter

Reaching prospects is hard these days. We put together a list of 5 HubSpot integrated tools to help you break through the clutter and personalize your experience to your prospects. 

The average number of emails an office worker receives is 200 (you can...

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8 min read

Inbound 2022 - Standing Out And Connecting With Fatigued Audiences

HubSpot's annual Inbound conference was in full swing as a hybrid event earlier this month in Boston. The attendance was split, with about 10,000 in person, although most attendees remained virtual as they have for the last two years. As the usual...

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4 min read

What is a HubSpot Portal Audit?

When we encounter a company that has had HubSpot for a couple of years or more frequently our first recommendation is a HubSpot portal audit. Yes, it's the oldest consultant trick in the book. We will ask you to pay us to look under the hood and provide...

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3 min read

How to Conduct Website QA for a Smooth HubSpot CMS Migration

Whether you are migrating a website or blog over to HubSpot or creating an entirely new HubSpot site, having a solid quality assurance process can make or break your launch. Not only that, but it can save your sanity. Nothing is worse than finding a...

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4 min read

Why do you need a Fractional HubSpot Administrator?

Welp. HubSpot is all grown up now. 😱 It's a professional-grade CRM with big (sometimes ugly) CRM problems. In no time, your brand new pretty little HubSpot can look downright disgusting with duplicate companies and contacts, manual lead assignments, and...

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2 min read

Getting the Most Out of Hubspot's Filters and Lists

HubSpot has many powerful features that make life easier for sales and marketing teams at organizations of all sizes. Filters and lists are the backbone tools for selecting, using, and analyzing HubSpot data. Marketing and Sales teams need to understand...

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