We get it. You have a million things to do. Social media is not a marketing priority because it is your belief that your target is not looking for information about your product or your company on social media. Unfortunately, you are wrong. Social media is important for your B2B Software as a Service Technology company. You just gotta have it. The trick is knowing what to do with this very valuable marketing channel.
Topics: How To
Email is absolutely the work horse of any B2B Digital Marketing strategy and startups are no exception. The exception becomes how startup Founders think email should be used, and how it really should be used to form the cornerstone of your digital marketing strategy.
In this quick 5-minute video, we explain why and how.
Topics: How To
In our first Video, we talked about "Why Create Content." We hope you are bought into the "why" of creating content for your company. Now we talk about how to create content easily and quickly. Hint: it's not as hard as you think it is and you do not need a PhD in English. Our video and actual content example below.
Topics: How To
At Orange Marketing, we constantly harp on content, content, content. In this quick 5-minute video, we tell you yet again why. Please, please create some content already!
Topics: How To
Do you write and publish a new blog, or have you been thinking about starting one? Perhaps you have already began to put your content or thoughts out there but haven't necessarily seen the interaction, engagement or positive results that you were hoping for. We're here to help simplify your life and better ensure that all your blog posts are as effective as possible in garnering leads and SEO.
Topics: How To
Fake news? How dare you. We even have the email to prove it.
Topics: News
HubSpot is one of the most popular tools for startups, and for good reason! Ease of use, fantastic pricing, and a product that grows as you grow are just a few of the benefits. While HubSpot is incredibly easy to get started with, we've seen some common mistakes made by early-stage companies that get started on their own. Read on to learn how to avoid them!
Topics: How To, Best Practices
Newport Beach, CA, April 17, 2018
Today Orange Marketing announced that it has become a Certified Agency Partner with HubSpot, the world’s leading inbound marketing and sales platform. Certified Agency Partners have proven their expertise with HubSpot’s marketing automation software, which incorporates integrated tools for search engine optimization, blogging, lead generation, customer relationship management, sales enablement, marketing analytics and more.
Topics: Press
Orange Marketing specializes in sales and marketing acceleration for B2B SaaS Startups. We start with your infrastructure, and getting your core inbound and outbound programs up and running. We act as an extension of your company, executing campaigns and building programs that generate leads and pipeline.