Monica Caraway

Monica's background in promoting corporate and government clients began with Media Monitors Australia where she assisted public relations departments in targeting and monitoring press and broadcast news. She has focused her career in content generation across multiple industries, with a strong background in designing publicity campaigns for conferences, I.T. tours, crowdfunding campaigns, and book launches.

Here's Why You Shouldn't Send That Holiday Email: Protect Your Email Lists

Here's Why You Shouldn't Send That Holiday Email: Protect Your B2B Email Lists

Monica Caraway: December 09, 2025

Every December, B2B marketers ask the same question: “Should we send a holiday greeting email?” And every December, our answer is the same: PLEASE DON'T! Why the bah humbug? Because every email you send costs unsubscribes. Even the nicest, most...

B2B Marketing

recording - your b2b organic traffic fell off a cliff - 10 AEO tactics for 2026 - full instructional

[Recording] Your B2B Organic Traffic Fell Off a Cliff: 10 AEO Tactics To Start For 2026

Monica Caraway: November 25, 2025

What's happening across thousands of B2B marketers' analytics dashboards right now? The same nightmare: organic traffic in freefall, and no one knows...

B2B Marketing B2B Sales

orange marketing takes gold in marcom 2025 awards

Orange Marketing Takes Gold in 2025 MarCom Awards

Monica Caraway: November 17, 2025

Right now in B2B marketing, your buyers are asking ChatGPT which vendors to consider. They're using Perplexity to research solutions. They're letting...

HubSpot Orange Marketing News B2B Marketing

Case Study Snapshot: From Four Fragmented Systems to One Revenue Engine in 12 Weeks

Case Study: From 4 Fragmented Systems to One Revenue Engine in 12 Weeks

Monica Caraway: October 28, 2025

“This one had a lot of moving parts." That’s how Rebecca Gonzalez, CEO of Orange Marketing, described the Hilldrup implementation, which had four...

HubSpot B2B Marketing B2B Sales

Case Study: How Growth99 Unified Marketing Ops With HubSpot Service Hub

Monica Caraway: October 15, 2025

For many fast-growing B2Bs and nonprofits, growth doesn’t always feel like progress. Teams expand, new tools get added, and before long, operations...

HubSpot B2B Marketing

Women-Owned HubSpot Diamond Partner Orange Marketing Secures WBENC Certification

Monica Caraway: September 26, 2025

Newport Beach, CA — September 25, 2025 — Orange Marketing, a HubSpot Diamond Partner agency serving B2B companies, SaaS, and nonprofit organizations,...

HubSpot Orange Marketing News

Highlights From INBOUND 2025: AEO, AI Agents, and HubSpot's Next Chapter

Monica Caraway: September 10, 2025

This year’s INBOUND was, by all accounts from our team, absolutely exceptional. Hosted in a new city for the first time ever, the event was brimming...

HubSpot B2B Marketing B2B Sales