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Monica Caraway

Monica's background in promoting corporate and government clients began with Media Monitors Australia where she assisted public relations departments in targeting and monitoring press and broadcast news. She has focused her career in content generation across multiple industries, with a strong background in designing publicity campaigns for conferences, I.T. tours, crowdfunding campaigns, and book launches.

The Future of High-Quality Lead Databases: Build Smarter, Engage Better

The Future of High-Quality Lead Databases: Build Smarter, Engage Better

Marketers love numbers—big ones, especially. More leads. More emails sent. More contacts in the database. But reality check: a bloated lead list does not equal success. In fact, it could be actively harming your marketing efforts! If you’re still...

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LinkedIn’s Latest Algorithm—Here’s What’s Actually Working

LinkedIn’s Latest Algorithm—Here’s What’s Actually Working

If you’ve been trying to use LinkedIn to reach your customers and prospects, you’ve probably felt it: that gut-wrenching frustration of pouring time...

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Sales Team Still Avoiding HubSpot's Meeting Scheduler? It’s Time to Fix That

Sales Team Still Avoiding HubSpot's Meeting Scheduler? It’s Time to Fix That!

Let’s talk about one of the easiest ways to eliminate scheduling back-and-forth and boost your sales team’s efficiency—HubSpot Meeting Links. Every...

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Sync or Sink? When Sales & Marketing Click

Sync or Sink? When Sales & Marketing Click

Picture this: You’re running a relay race, but instead of seamlessly passing the baton, your teammate hurls it over their shoulder while running in...

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Guru 2024 Recap: Why Jay Schwedelson’s Email Conference Is Totally Tubular

Guru 2024 Recap: Why Jay Schwedelson’s Email Conference Is Like, Totally Tubular

Grab your leg warmers, dust off that Walkman, and get ready to jump into the email marketing DeLorean! Jay Schwedelson's online Guru Conference 2024...

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Marcus Sheridan's IMPACT 2024: Breaking Rules & Making Waves in Marketing

Marcus Sheridan's IMPACT 2024: Breaking Rules & Making Waves in Marketing

If you missed Marcus Sheridan’s IMPACT 2024 conference, don’t worry—I’m here to fill you in on the juiciest takeaways after attending the event in...

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Get Your Hands on More B2B Customer Reviews, Testimonials, and Case Studies

Get Your Hands on More B2B Customer Reviews, Testimonials, and Case Studies

Over 90% of B2B buyers read customer reviews before making significant purchases(1), with most software buyers reading up to 10 reviews before...

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CTAs and Pop-ups

5 Things to Know About HubSpot’s CTA and Pop-Up Shenanigans

So, you’re a savvy B2B marketer who’s been riding the HubSpot wave, popping CTAs and sliding in pop-ups like a digital ninja. But just when you...

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Scaling Smart: How HubSpot Service Beats Zendesk for B2Bs

Choosing the right customer service and CRM platform can be the catalyst for explosive growth or the anchor that drags your B2B down. In a...

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Using HubSpot Service Hub  For Data-Driven Customer Support

Using HubSpot Service Hub For Data-Driven Customer Support

Customer support is no longer just about solving problems—it's a strategic function that drives revenue and fosters customer loyalty and referrals....

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