Monica Caraway

Monica's background in promoting corporate and government clients began with Media Monitors Australia where she assisted public relations departments in targeting and monitoring press and broadcast news. She has focused her career in content generation across multiple industries, with a strong background in designing publicity campaigns for conferences, I.T. tours, crowdfunding campaigns, and book launches.

Sales Team Still Avoiding HubSpot's Meeting Scheduler? It’s Time to Fix That!

Monica Caraway: February 25, 2025

Let’s talk about one of the easiest ways to eliminate scheduling back-and-forth and boost your sales team’s efficiency—HubSpot Meeting Links. Every time we train a sales team, we hear the same tired objections: 🚫 “My prospects don’t like using...

HubSpot B2B Sales

Sync or Sink? When Sales & Marketing Click

Monica Caraway: February 25, 2025

Picture this: You’re running a relay race, but instead of seamlessly passing the baton, your teammate hurls it over their shoulder while running in...

B2B Sales

Guru 2024 Recap: Why Jay Schwedelson’s Email Conference Is Like, Totally Tubular

Monica Caraway: November 11, 2024

Grab your leg warmers, dust off that Walkman, and get ready to jump into the email marketing DeLorean! Jay Schwedelson's online Guru Conference 2024...

B2B Marketing

Marcus Sheridan's IMPACT 2024: Breaking Rules & Making Waves in Marketing

Monica Caraway: November 11, 2024

If you missed Marcus Sheridan’s IMPACT 2024 conference, don’t worry—I’m here to fill you in on the juiciest takeaways after attending the event in...

B2B Marketing B2B Sales

Get Your Hands on More B2B Customer Reviews, Testimonials, and Case Studies

Monica Caraway: August 27, 2024

Over 90% of B2B buyers read customer reviews before making significant purchases(1), with most software buyers reading up to 10 reviews before...

B2B Marketing

5 Things to Know About HubSpot’s CTA and Pop-Up Shenanigans

Monica Caraway: August 21, 2024

So, you’re a savvy B2B marketer who’s been riding the HubSpot wave, popping CTAs and sliding in pop-ups like a digital ninja. But just when you...

HubSpot B2B Marketing

Scaling Smart: How HubSpot Service Beats Zendesk for B2Bs

Monica Caraway: August 14, 2024

Choosing the right customer service and CRM platform can be the catalyst for explosive growth or the anchor that drags your B2B down. In a...

HubSpot B2B Marketing

Using HubSpot Service Hub For Data-Driven Customer Support

Monica Caraway: August 06, 2024

Customer support is no longer just about solving problems—it's a strategic function that drives revenue and fosters customer loyalty and referrals....

HubSpot