A Slice of Orange

Everything marketing and sales for SaaS tech companies.

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B2B Marketing (5)

sales and marketing tech consolidation

1 min read

[Case Study] Tech Stack Consolidation Drives Growth Into 2022

In late 2019, Isos Technology, a top Atlassian Solution Partner, realized they had a problem. No matter how hard they tried, they couldn’t grow...

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Orange Marketing Wins Platinum and Gold In 2021 MarCom Awards

3 min read

🏆 Orange Marketing Wins Platinum and Gold In 2021 MarCom Awards

Orange Marketing garners big wins at the coveted 2021 MarCom Awards, and was recognized for exceptional content and website design!

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4 min read

Marketing and Sales Tool Consolidation Ignites IsosTech Revenue Growth

Case Study Learn how Isos Technology, an Atlassian Platinum Solution Partner, consolidated its complex sales and marketing stack to one integrated...

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cleaning up your B2B email list

3 min read

📧 How To Improve Your B2B Email Marketing ROI

Getting a marketing-savvy B2B prospect with an overflowing inbox to read your email is impossible. If you really want solid results, check out these...

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hubspot conference inbound 2021

6 min read

INBOUND Experts Agree Personalization is Critical Right Now 🔥

Another year "at" HubSpot's annual INBOUND conference, and another year in front of the computer (stupid COVID). We cannot wait until HubSpot hosts...

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hubspot cms themes

2 min read

Why You need HubSpot Website CMS Now to Launch Your Business

Launching your business? Why you should build your website with HubSpot's new CMS vs. WordPress, Squarespace, WIX, etc.

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building hubspot websites

3 min read

Learning How to Develop Your HubSpot Website

The HubSpot Academy receives wide acclaim for providing exceptionally laid out content and amazing resources. We agree! And their ever-expanding CMS...

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email deliverability tips

1 min read

[Ebook] The Truth About B2B Email Deliverability

New Ebook: Whether you are an experienced B2B marketer becoming increasingly frustrated with email results or a B2B entrepreneur who desperately...

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saas b2b inbound content marketing tips

4 min read

Focus Content to Hook Leads - You Only Have Seconds

Our biggest job as a B2B SaaS and technology-focused marketing company is to generate leads for hungry sales teams. Inbound Lead Generation 101 is...

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startups_sales_tips_lead_scoring

3 min read

Why Lead Scoring is Bad for Startups

Your approach to sales is critical to the success of your business, particularly as you are getting started. In this article, we look at why many...

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