3 min read
Orange Marketing: Jul 19, 2022
SaaS startups typically use a marketing and sales tech stack that looks like: MailChimp for email, Pipedrive for sales, Unbounce for landing pages, WordPress for the website, LiveChat for chat, HootSuite for social media management, with a bit of...
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4 min read
Orange Marketing: Jul 12, 2022
During the recent onboarding of a new sales rep for a client, the rep asked, "How clean is this CRM?" They went on to explain the horror show they...
3 min read
Amanda Berger: Jul 05, 2022
Unless you built your website on HubSpot from the beginning, your company domain is probably hosted elsewhere, such as WordPress, Webflow, or another...
2 min read
Rebecca Gonzalez: Jun 28, 2022
We've got seven (7) great reasons why B2B SaaS companies need to double down on local events after we attended our first trade show in two and a half...
3 min read
Eddy Cervera: Jun 20, 2022
Web pages, blogs, landing pages, and pillar pages. There are so many different types of content for SaaS websites. It can be confusing to understand...
7 min read
Kelsey Galarza: Jun 13, 2022
What HubSpot sales automation tool do we get the MOST pushback on from old-fashioned sales reps? Maybe not surprisingly it's the HubSpot Meetings...
3 min read
Twitter is a hot topic with Elon Musk's recent plans to purchase or not purchase Twitter and the plans/issues he has for/with the platform. But just...
1 min read
Monica Caraway: May 25, 2022
Orange Marketing has taken out a Bronze Stevie Award for Best Ebook from the American Business Awards® (ABA). ABA is the premier accolade for...
3 min read
Rebecca Gonzalez: May 18, 2022
One of the longest-running debates in SEO is the use of “subdomains or subdirectories" for website content such as blogs, landing pages, and resource...
3 min read
Kirill Ougarov: May 10, 2022
While established companies and well-funded startups with large marketing teams and budgets can go after all available marketing channels, smaller...
