A Slice of Orange

Everything marketing and sales for SaaS tech companies.

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3 min read

6 Powerful Ways B2B Companies Are Using QR Codes

Once written off for dead, QR codes have experienced a worldwide resurgence in the last couple of years. With just about everyone having scanned a QR code for one reason or another, the increased familiarity with this tool opens multiple potential use...

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1 min read

[Case Study] Tech Stack Consolidation Drives Growth Into 2022

In late 2019, Isos Technology, a top Atlassian Solution Partner, realized they had a problem. No matter how hard they tried, they couldn’t grow net-new revenue faster. And even though Isos seemed to have a handle on all things marketing and sales, they...

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3 min read

An Unstoppable Team - Orange Marketing Looks Back on an Amazing 2021

We closed the year out with a bang! We welcomed new team members, pulled our remote team from across the country together for the first time with a face-to-face 😱 holiday celebration, won industry awards, and released incredible marketing and sales...

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3 min read

Why Moving from HubSpot to Salesforce Won't Solve Your Sales Problem

Don't make the mistake of thinking that pivoting to Salesforce will fix your sales problems—that's not your problem. Not hitting your targets? Don't blame the system.

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3 min read

How Salespeople Lose Big By Not Using Meeting Links

Meeting links automate sales processes and ensure hot leads can nail down time with you. Despite this, we find that teams constantly refuse to use them, creating more work for themselves and letting prospects run cold. Here we show you the common...

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3 min read

🏆 Orange Marketing Wins Platinum and Gold In 2021 MarCom Awards

Orange Marketing garners big wins at the coveted 2021 MarCom Awards, and was recognized for exceptional content and website design!

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4 min read

Marketing and Sales Tool Consolidation Ignites IsosTech Revenue Growth

Case Study

Learn how Isos Technology, an Atlassian Platinum Solution Partner, consolidated its complex sales and marketing stack to one integrated HubSpot solution, driving growth in 2020 and beyond.

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3 min read

📧 How To Improve Your B2B Email Marketing ROI

Getting a marketing-savvy B2B prospect with an overflowing inbox to read your email is impossible. If you really want solid results, check out these must-read tips on how to get your audience to open your email, engage with the content, and take action!

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2 min read

Announcing Orange Marketing's Wins at the Davey Awards 🏆

Results-driven B2B marketing agency Orange Marketing proudly announces they have won Silver 🏆 in two categories in the 17th anniversary of the Davey Awards.

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6 min read

INBOUND Experts Agree Personalization is Critical Right Now 🔥

Another year "at" HubSpot's annual INBOUND conference, and another year in front of the computer (stupid COVID). We cannot wait until HubSpot hosts our favorite action-packed marketing event live in Boston. But this year's virtual conference did not...

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