Orange Marketing: January 20, 2026
Recently our CEO Rebecca Gonzalez shared a LinkedIn post that struck a nerve with B2B marketers. Within a 24-hour span, she received three separate...
Monica Caraway: January 13, 2026
Most email mistakes don’t happen because marketers don’t know better. They happen because the stakes are high. A launch is tied to sales pipeline. A...
Orange Marketing: January 06, 2026
The start of a new year is when teams set goals, reset dashboards, and swear this will be the year the CRM stays clean. Then someone leaves. Or an...
Amanda Berger: December 16, 2025
As 2025 comes to a close, it’s clear this wasn’t a comfortable year for B2B marketing. AI didn’t politely “arrive.” It changed how buyers discover...
Monica Caraway: December 09, 2025
Every December, B2B marketers ask the same question: “Should we send a holiday greeting email?” And every December, our answer is the same: PLEASE...
Orange Marketing: December 03, 2025
If you thought the “traffic apocalypse” we walked your through last was bad, Gmail just handed every B2B marketer a fresh new headache. If you’ve...
Monica Caraway: November 25, 2025
What's happening across thousands of B2B marketers' analytics dashboards right now? The same nightmare: organic traffic in freefall, and no one knows...
Monica Caraway: November 17, 2025
Right now in B2B marketing, your buyers are asking ChatGPT which vendors to consider. They're using Perplexity to research solutions. They're letting...
![[ONLINE NOV 20] The AI Visibility Playbook: Live AEO Briefing for B2B Marketers](https://blog.orangemarketing.com/hs-fs/hubfs/AI%20VISIBILITY%20PLAYBOOK-LIVE%20AEO%20BRIEFING%20NOV%2020.png?width=1011&height=642&name=AI%20VISIBILITY%20PLAYBOOK-LIVE%20AEO%20BRIEFING%20NOV%2020.png)
Orange Marketing: November 04, 2025
You’re not imagining it. AI-powered search has changed the rules overnight. Google’s AI Overviews, ChatGPT, and Perplexity are now answering...
Monica Caraway: October 28, 2025
“This one had a lot of moving parts." That’s how Rebecca Gonzalez, CEO of Orange Marketing, described the Hilldrup implementation, which had four...