Kirill Ougarov

A Quick Look at HubSpot’s Custom Report Tool

3 min read

A Quick Look at HubSpot’s Custom Report Tool

One of the many fast-evolving components of HubSpot is its reporting capabilities. These have improved substantially in recent years, eliminating the need for external reporting tools aside from Excel/Google Sheets. In fact, we use HubSpot...

Read More
Leveraging Capterra? Why Your B2B Needs Reviews and How to Get Them

3 min read

Leveraging Capterra? Why Your B2B Needs Reviews and How to Get Them

If you're a B2B SaaS company, there's a good chance you're leveraging Capterra as a way to promote your business and acquire leads. You may even be...

Read More
Transitioning to Google Analytics 4 for HubSpot Users

2 min read

Transitioning to Google Analytics 4 for HubSpot Users

Though initial adoption of the new GA4 (Google Analytics 4) was slow, Google announced in March 2022 that it would be sunsetting GA3 by July 1, 2023....

Read More
What B2B SaaS Companies Need to Know About Google’s

2 min read

What B2B SaaS Companies Need to Know About Google’s "Helpful Content Update"

On August 18, Google announced that it would be rolling out an update to its search algorithm to improve the quality of the content that appears in...

Read More
Why We Don’t Recommend Facebook as a Marketing Channel for B2B Startups

3 min read

Why We Don’t Recommend Facebook as a Marketing Channel for B2B Startups

While established companies and well-funded startups with large marketing teams and budgets can go after all available marketing channels, smaller...

Read More
How Marketers Can Leverage the Sequences Tool in HubSpot Sales Professional

5 min read

How Marketers Can Leverage the Sequences Tool in HubSpot Sales Professional

Do you want to squeeze more shameless cold emails out of your overworked SDRs? Try this trick! One of the most valuable tools unlocked with HubSpot...

Read More
hubspot cms themes

2 min read

Why You need HubSpot Website CMS Now to Launch Your Business

Launching your business? Why you should build your website with HubSpot's new CMS vs. WordPress, Squarespace, WIX, etc.

Read More
apple_mail_app_updates_impacting_email_metrics

2 min read

What Do Coming Apple Mail App Changes Mean for Marketing Email Metrics

A look at Apple's planned Apple Mail App updates and how this will impact your email marketing metrics.

Read More