Orange Marketing | Blog

Making Magic with HubSpot Quotes: A New Way to Make Deals

Written by Orange Marketing | July 16, 2025

If you’ve ever stitched together a Word doc, manually calculated line items in a spreadsheet, or waited five days for someone to scan a signed PDF—welcome to the club. And also: welcome to a better way.

HubSpot’s quoting tool isn’t just a hidden gem—it’s a fully integrated, incredibly flexible system for building, sending, signing, and getting paid for proposals and deals. And the best part? If you're using HubSpot, you already have it.

Here’s everything you need to know to start quoting like a pro—with none of the chaos, and all the automation.

Why Use HubSpot’s Quote Tool in the First Place?

Most businesses already use HubSpot to manage contacts, companies, and deals. So it only makes sense to build your quotes in the same place. No more disconnected files or third-party systems—HubSpot’s quote builder ties directly into your existing CRM data, making quoting part of your standard sales workflow.

The quoting tool pulls in your deal info, lets you select products or services from your library (or enter them on the fly), calculates totals and taxes automatically, and even offers e-signature and payment processing—all inside one clean, customizable interface.

It’s fast. It’s flexible. You simply have to try it. And here's how!

Step One: Start with a Deal

Every quote in HubSpot starts its life as a deal. That’s not optional. And once you get used to it, it’s actually a huge benefit.

Creating quotes from deals means your quote is automatically tied to a contact and a company. You can track who got what, when they signed it, and how much it was for—all from your pipeline view.  

So go ahead, create that deal. Name it something helpful. Associate the right contact and company. Now you’re in business.

Adding the Good Stuff: Line Items & Pricing

Once your deal is set up, it’s time to build out the quote itself. This starts with line items, which HubSpot confusingly calls “products” in some places. These can be pulled from your product library or added ad hoc.

Here’s where HubSpot’s flexibility shines. You can create one-time fees, recurring monthly charges, multi-month packages, or any combo you like. Want to offer a discount? You can apply it at the line-item level or across the entire quote. Need to change the description of a service for a specific client? Just edit it inline.

The tool also handles pricing calculations automatically. Need to show a customer what $300/month over 4 months looks like? Done. Need a single quote that includes a setup fee plus a recurring charge? Easy.

Snippets: Your Secret Weapon for Reuse and Scale

Here’s where things get smart. Snippets in HubSpot let you save reusable blocks of text—like service descriptions, terms, or onboarding details—that you can drop into any quote with a quick click (or a hashtag trigger, if you’re fancy).

Better yet, snippets can include dynamic fields that pull from deal properties. That means you can pre-fill key info like “project start date,” “number of training hours,” or “custom deliverables” automatically—no manual edits required.

This makes quotes faster to build, more accurate, and way more scalable—especially if you’re managing multiple services or departments.




 

Templates That Actually Work

HubSpot comes with several quote templates out of the box, and they’re surprisingly sleek. You can customize them with your branding, upload your logo, and even adjust fonts and colors.

The real power comes when you create multiple templates—each with its own terms, layout, and defaults. For example:

  • A “Safety Training” template with Net 30 terms and session counts
  • A “Consulting Retainer” template with 50% upfront and milestone billing
  • A “Sponsorship Quote” template with different tiers and perks

Once your templates are built, they’re available for the whole team. No more one-off Word docs floating around with questionable clauses.

E-Signatures and Payments: All-In-One

Let’s talk about what really matters: closing the deal.

HubSpot Quotes supports e-signature, so no one has to print, sign, scan, or—God forbid—fax. You simply click “Send,” the client clicks “Sign,” and everyone gets a confirmation.

Want to collect payment at the same time? You can configure Stripe or HubSpot Payments to collect deposits, installment plans, or full balances right from the quote. It’s seamless. It’s secure. And it gets you paid faster.


Deal Properties: The Brains Behind the Quote

If snippets are the secret sauce, custom deal properties are the brains.

Want to capture a training location? Cancellation policy? Assigned project lead? You can create custom fields in the deal record, fill them out at intake, and have that data automatically flow into your quote via snippet.

This turns the deal pipeline into more than a sales tracker—it becomes a living project brief. And that makes everyone’s life easier, from sales to delivery.

Pro Tips for Quoting Like a Boss

Here are a few fast tips to make your quoting process smoother:

  • Set up your product library: Even if you customize quotes on the fly, having a base to start from saves time.
  • Use snippet naming conventions: Otherwise, your snippet library turns into a junk drawer.
  • Designate a snippet and template admin: Keep your team sane.
  • Build one template per department or service line: It keeps terms clean and reduces errors.
  • Test everything: Preview your quotes and test the signature + payment flows before going live.

Coming Soon: A Cleaner Interface

Right now, the quote builder walks you through a wizard-like sequence of “Next” buttons. It works, but it’s not winning any UX awards. HubSpot is expected to roll out a more modern, scrollable interface soon—so you can edit everything inline without hopping screens.

You Already Own It—Start Using It

If you’re using HubSpot and still quoting in Word, Google Docs, or a third-party tool that makes you want to scream… you don’t have to!

With a little setup, you can be sending beautiful, branded, sign-and-pay-ready quotes directly from your CRM. No uploads. No exports. No back and forth.

Need Help Getting Your Quote System Set Up?

We can help you:

  • Build smart templates and reusable snippets
  • Set up your product library the right way
  • Configure payments, e-signatures, and custom workflows

👉 Talk to us about getting your quotes up and running. Your sales team (and your finance team) will thank you.