7 min read
Kelsey Galarza: Jun 13, 2022
What HubSpot sales automation tool do we get the MOST pushback on from old-fashioned sales reps? Maybe not surprisingly it's the HubSpot Meetings scheduling tool (affectionately known as "Meeting Links"). Please let us make the case to you to use...
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Kelsey Galarza: Mar 28, 2022
When you market a service or product, particularly as a startup, you have much to communicate including building your brand. One strategy we’ve found consistently effective and affordable for startups seeking to buy brand advertising is list-based...
3 min read
Kelsey Galarza: Dec 20, 2021
Don't make the mistake of thinking that pivoting to Salesforce will fix your sales problems—that's not your problem. Not hitting your targets? Don't blame the system.
3 min read
Kelsey Galarza: Aug 24, 2021
Your approach to sales is critical to the success of your business, particularly as you are getting started. In this article, we look at why many marketers and sales professionals believe lead scoring is an ultimate best practice - and why it most...
4 min read
Kelsey Galarza: May 04, 2021
By now, you may have seen the press about HubSpot's new Operations Hub. But if you don't bleed orange 🍊 when you get a papercut, you may not know what it does or how it could help your business.
If you're already using HubSpot, YAY 👏, you will be...
2 min read
Kelsey Galarza: Dec 14, 2020
Who doesn't like holiday parties and gifts? As usual, 2020 has thrown its wrench into the end-of-year office holiday party. We had to get creative (yet again). So help us, December is not cancelled!
9 min read
Kelsey Galarza: Sep 29, 2020
Inbound time is always exciting for HubSpot agencies like Orange Marketing. Just like other SaaS companies, HubSpot releases many of its features throughout the year, and then “bundles” them into announcements at big events like Inbound. Even if we’re...
3 min read
Kelsey Galarza: Mar 16, 2020
5 min read
Kelsey Galarza: Feb 17, 2020
What I learned at "the most important event for startups, tech leaders, and big brands..."
Last week I attended Startup Grind Global 2020 in Redwood City, thanks to the kind folks at OC Startup Council. Since many in the O.C. weren’t able to attend, I...
1 min read
Kelsey Galarza: Feb 10, 2020
Orange Marketing’s co-founder Kelsey Galarza recently presented on what the tried and true sales and marketing tactics are and shared trending and newer tactics that B2B and startups can explore and adapt.